National Clean Air Day Outreach and Engagement Campaign

BUYER INFORMATION:

• Issuing organization: Department of Health (Canada)
• Contact details: Eryn Mathers, Email: [email protected]
• Important dates: Posted on November 7, 2025; due on December 18, 2025; performance period from contract award until July 31, 2028, with a possible extension until July 31, 2030.

TECHNICAL REQUIREMENTS:

• Key technical capabilities needed: Proficiency in creating bilingual digital content and strategies for public engagement. Ability to analyze and integrate real Canadian air-quality data into outreach efforts is preferred.
• Specific technologies/methodologies required: Development of social media strategies and web content (e.g., dashboards, visualizations).
• Deliverables and performance standards: Development of outreach content and engagement strategies with full bilingual capabilities. Design and hosting of the campaign landing page should be included in the budget.
• Evaluation criteria: Proposals will be evaluated based on creativity, effectiveness of the outreach strategy, and relevance of past experience.

PREFERRED QUALIFICATIONS:

• Nice-to-have certifications or experience: Familiarity with successful past campaigns related to environmental health and air quality would be advantageous.
• Preferred qualifications: Established partnerships with communications firms for credible content, as well as experience in public health communications.
• Additional evaluation factors: Companies that demonstrate long-term project involvement and past performance metrics may receive higher consideration.

This summary provides a structured overview of the National Clean Air Day Outreach and Engagement Campaign, highlighting essential criteria for matching companies suited for this opportunity.