Media Relations Training Services

PROCUREMENT OVERVIEW

The Department of Natural Resources (NRCan) is seeking offers for media relations training services aimed at preparing its spokespersons to effectively communicate information, initiatives, activities, and policies to the public through various media channels. The training will cater to the Minister, senior officials, scientists, program personnel, and communicators within NRCan. The training services are required in both official languages of Canada: French and English. The objective is to enhance the media engagement skills of NRCan representatives for public appearances and media interactions.

ISSUING ORGANIZATION

• Organization: Department of Natural Resources (NRCan)
• Location: Quebec, QC, Canada
• Primary Contact: Marie-Josée Michaud
• Email: [email protected]

KEY DATES

• Posted Date: July 10, 2026
• Proposal Due Date: August 11, 2026, at 14:00
• Performance Period: From the Standing Offer Award date until March 31, 2027, with the possibility of extending for four additional twelve-month periods.

MANDATORY REQUIREMENTS

• Bidders must provide training services in both French and English.
• Demonstrated experience in media relations training for government officials or similar entities.
• No specific certifications or registrations are mentioned as mandatory.
• There are no set-aside restrictions or geographic limitations stated.

TECHNICAL CAPABILITIES

• Expertise in media relations, including both broadcast and print media.
• Ability to deliver training that enhances communication skills for public appearances and media engagements.
• Familiarity with the Canadian governmental context and its communication needs.

PREFERRED QUALIFICATIONS

• Experience working with government agencies or similar organizations in media training.
• Advanced certifications in media relations or communications training are advantageous but not mandatory.
• Proven track record of successful media engagements by previous clients.

This summary provides a comprehensive overview of the opportunity for bidders to assess their fit for the media relations training services required by NRCan.